López Meneses, EloyVázquez Cano, EstebanCorchuelo Fernández, CeliaCejudo Cortes, Carmen María2020-10-232020-10-232020Revista Lasallista de Investigación–Vol. 17 No 1–20201794-4449http://hdl.handle.net/10567/2768Introduction. In the present article a diachronic study is presented in which 405 conceptions of university students about the Information Society are analyzed through a social software resource (Word Clouds). Objective. The main objective is to analyze the didactic functionality of tools for creating and disseminating digital content for the development of content for university subjects. Materials and methods. The participating sample is composed of students of two degrees: Double Degree in Social Work and Social Education corresponding to the academic courses 2010/11 to 2016/17 and Degree in Social Education (2013/2017) of the University of Pablo de Olavide / Seville (Spain). Through a descriptive and qualitative methodology, we code and analyse the thematic frequencies of the word clouds created by the students corresponding to the academic year 2011-12 of the double Degree of Social Work and Social Education (TS / ES). Thus, we compare them with the remaining academic courses. Results. The results show that the most representative terms for students are: Globalization (61.86%), Communication (43.85%), Technology (43.85%), Information and Communication Technologies (ICT) (41.73 %), Information (38.98%), and Internet- Network of networks (25.21%). Finally, it should be noted that sixteen new terms appear, depending on the academic year, being the most mentioned: Inequality (19.91%), Crisis (13.13%) and Consumption (8.47%). Conclusion. This university experience shows that the educational use of creating digital content with word clouds resources can be a very interesting didactic resource as a vehicle for reflection and a repository of learning experiences for university studentsesAcceso abiertoCorporación Universitaria LasallistaSociedad de la informaciónEducación superiorInnovación educativainfo:eu-repo/semantics/articleinfo:eu-repo/semantics/openAcces