An approach between tools for the analysis of tendencies and business innovation management
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2016
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Resumen
Currently, there is a number of tools which allow
analyzing information-based behavioral patterns;
in the specific case of this article, the analysis of
tendencies will be highlighted not only as a tool to
predict the behavior of prices in order to measure
and process financial market information but also,
in a wider standpoint, to take tendencies as a tool
to analyze the behavior of certain elements within a
specific environment and period of time. Accordingly,
the article is intended to set the theoretical,
conceptual, and contextual basis necessary
to perform the analysis of tendencies through
the combination of a monitoring system and an
observatory intended to organize, quantify, process,
and use information as an indispensable element to
implement innovation in the business field.